Episodes

Did you know relying on social media alone to promote your pet services is a risky strategy? Could email marketing be the solution that transforms your business and boosts client loyalty? And what are the secrets to crafting emails that clients actually open, read, and act on? Tune in because in this weeks episode, host Dom Hodgson delves into the untapped power of email marketing and why it’s an essential – and often underused – tool for pet care businesses. He breaks down how to create entertaining, story-driven emails, build irresistible lead magnets, and use email to stand out in…

What does it really take to grow a pet care facility from the ground up? How do you turn casual community engagement into a powerful marketing tool? And why is understanding your brand the first step to building loyalty that lasts? In this episode, Dom Hodgson chats with Bryan Kiefer, a former pet care facility manager turned industry expert at RunLoyal. Bryan shares the ‘in the trenches’ secrets about how he helped scale a small business into an award-winning operation, all while navigating the challenges of community engagement and tech adoption. He also dives into how client surveys uncovered surprising insights…

Wondering how to keep labor costs under control without sacrificing quality? How do some daycares manage to keep their wage costs below the mythical 40%? What tools and systems can help you improve efficiency across multiple locations? In this episode, Dom chats with Sean Felty from Greenlin Pet Resorts, who shares his game-changing productivity calculator – a tool designed to help pet care facilities slash labor costs and dramatically increase profitability. Sean reveals how his background in healthcare management inspired the creation of this system, and how implementing it in his own facilities led to six-figure savings.  Later in the episode, Tim…

Are you ready to elevate your pet care business to new heights this year? Curious about the strategies top industry leaders use to boost profitability and attract dream clients? Do you want to turn ordinary days at daycare into unforgettable experiences for your clients and their dogs? In this episode, Host Dom Hodgson shares 20 powerful business resolutions that – if you action them – will help you have your most profitable and stress-free year to date. The Pet Biz Wiz is breaking down bold moves like themed months (how about a doggy dating show for Valentine’s month?!) and exclusive…

What can niche services in Dubai teach us about creating loyalty in our own pet facilities? How do you build a team that stays motivated, happy, and committed? And why does attending industry events (or skipping them) make such a difference to your success? In this special new year’s episode, Dom Hodgson reflects on an incredible 2024, highlighting the biggest lessons from some of the podcast’s most memorable interviews. Hear from podcast favourites like Eve Molzhon about why not attending expo’s is the cardinal sin for pet business owners, as well as Vance Morris who discusses how you can create…

What if you could look back at your business mistakes with the wisdom you have now? What do you want your business to be like one, five, ten years in the future? How can storytelling like Dickens transform your marketing into something unforgettable? In this special Christmas themed episode, host Dom Hodgson reflects on lessons from his own journey while channelling the spirit of A Christmas Carol to see the past, present, and future of his business. But don’t worry, you’re coming along too as Dom guides you through a mini coaching session to help you uncover what’s working, fix what…