Episodes

Is your website attracting the right clients for your pet care business? Do you feel overwhelmed by the technical aspects of SEO and online marketing? Curious about how a strategic online presence can elevate your pet business? In this episode, Dom Hodgson sits down with his good buddy – and digital marketing expert – Fernando Camacho from Overdog Digital. Together they break down the essentials of creating an impactful online presence. Fern, a seasoned marketer and former dog trainer, dives into the must-have website features, the basics of SEO, and the power of Facebook ads for pet care businesses.  If…

Worried your insurance policy won’t hold up when disaster strikes? Concerned about unexpected expenses that could wipe out your hard-earned profits? Not sure if your current coverage is enough to protect your business from potential lawsuits, property damage, or employee claims? In this episode, Dom sits down with David Pearsall from Business Insurers of the Carolinas to uncover the often-overlooked world of insurance for pet businesses. With over 30 years of experience, David breaks down the complex coverage you need to protect your business from the unexpected—whether it’s dealing with canine flu outbreaks, property damage from extreme weather, or skyrocketing…

Wondering how to turn hesitant dog owners into loyal customers?Curious about how a strong onboarding process can work magic for your business? Did you know, if you don’t have a five-star onboarding experience that makes new clients feel valued and special, you could be missing out on countless upsell opportunities, glowing testimonials, and valuable referrals… In this early Halloween special, Dom Hodgson is here to sprinkle some wow-factor on your welcome mat. He shares hauntingly-helpful insights on how to transform nervous prospects from spooked to satisfied, by crafting a seamless onboarding process that leaves clients confident they’ve made the best…

Are you looking for new ways to diversify your pet care offering? Curious about how to add premium services that cater to a growing trend of dog owners wanting their pets involved in every aspect of their lives? Is it a struggle to continually grow your business while maintaining a healthy work-life balance? In this episode, host Dom Hodgson speaks with Tamsin Rogers, owner of Ambleside Dog Walkers and Dapper Dog Weddings (AND the Pet Business Inner Circle marketer of the year!). Tamsin shares how she developed her unique pet care services that go far beyond taking the dog for…

Struggling to lead your team effectively as your pet care business grows? Feeling overwhelmed by the challenges of scaling and managing multiple locations? Unsure how to inspire your team and create a culture that drives business success? If you are curious about how to grow from a single location to a multi-resort operation, then this episode has you covered. Host Dom Hodgson sits down with Phil Miller, owner of Pawville, which operates nine pet resorts, two veterinary hospitals, and a variety of pet services. Phil shares his remarkable journey from working on cruise ships to building a thriving pet care…

Are you ready to take your doggy daycare to the next level? Want to stand out as the go-to canine enrichment expert in your community? Are you frustrated by unruly dogs, unmotivated staff, and clients who don’t see the value of your services? Well, you are in luck because in this episode, host Dom Hodgson dives deep into the world of enrichment and introduces Enrich University, a comprehensive program designed to help pet care businesses enhance not only their enrichment services, but also dramatically improve their marketing strategies, and heighten the overall client experience. Dom sits down with Tim Jackson,…