Podcast: Play in new window
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Blubrry | RSS | More
Welcome to the inaugural ‘pilot’ episode of the Pet Boarding and Daycare podcast, your ultimate resource to help unleash the next phase of your pet business growth.
Join your host Dominic Hodgson, as he shares what you can look forward to in the coming weeks and months, including real-time industry news, practical marketing tips, and insightful interviews with industry experts, all wrapped up in weekly show, delivered in Dom’s uniquely entertaining style.
In this opening episode Dom shares his pet business journey that took him from being a local dog walker in North East England, to a sales and marketing specialist, author of 8 books, international speaker and host of this show!
Tune in to discover;
- Why your business origin story is crucial to help you connect with dog owners
- How to use your business failures to fuel future success
- Why targeting affluent dog owners leads to bigger profits (and a safer business)
- How to apply Walt Disney’s Law of Unlimited Abundance in your pet business
- And there’s a sneak peak at what’s coming up in future episodes
The great and the good from pet business podcasting community also pop in, and you’ll hear from The Pet Shop Girls, Dog Talk with Nick Benger, Pet Sitter Confessional, Doug the Dog Guy, Candace from the Pet Boss Podcast, Fern from Overdog Digital Podcast, and Amy Hillis from PACCC, as they gather to cheer on the launch of this new show.
Don’t forget to subscribe to the Pet Boarding and Daycare Podcast, so you don’t miss a single episode.
Episode Sponsored by Forever Stainless Steel and Pet Resort Hospitality Group;
Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
Pet Resort Hospitality Group are building a family of the highest quality Pet Boarding & Daycare brands in North America. If you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
Barkleighs next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada.
Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. Featuring a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars. To inquire about a trade show booth go to Petboardingexpowest.com
To find out more about Dominic, go to petbusinessmarketing.com
Episode Time Stamps
00:51 – Who Is This Podcast For?
04:58 – The Importance of Sharing Origin Stories
05:49 – Your Host Dominic’s Pet Industry Journey
11:38 – Premium Pricing and Market Positioning
15:05 – Show Sponsor: Forever Stainless Steel
16:10 – Learning from Business Failures and Focusing on Marketing
23:30 – Good Luck Messages from Industry Peers
26:01 – Marketing Tips: Walt Disney’s Law of Unlimited Abundance
34:22 – Show Sponsor: Pet Resort Hospitality Group
35:39 – Interview Teaser: Disney’s Customer Service Approach
37:09 – The Role of Lead Generation in Marketing
38:58 – Selling Services through Helpful Content
40:07 – Effective Copywriting and Understanding Your Audience
42:51 – Encouraging a Proactive Approach to Learning and Marketing
45:32 – Info About the Upcoming Pet Boarding and Daycare Expo
48:22 – What’s in Next Weeks Show
49:32 – Don’t forget to subscribe